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Twenty Second
Annual Darwin College Lecture Series
2007
Lecture 5 : 16 February
IDENTITY AND THE LAW
Lionel Bently
University of Cambridge
Abstract
Although English law protected visual manifestation of
trader's identity (such as names, logos, marks and trade dress) as
property from the late nineteenth century, it has been slower to
provide protection to individuals against other people's use of their
name, appearance or voice, and has offered very little protection
against unauthorised use of cultural symbols. In this paper, Lionel
Bently will explain why the concepts of English law have proved so
difficult to extend in these directions, and how matters are
changing. Whereas Queen Victoria's physician Sir James Clark, 1940s
radio broadcaster `Uncle Mac', 1950's actor Alastair Sim and even
1990s pop group, the Spice Girls, failed in their efforts to control
uses of their names, images and voices, English law has recently
witnessed the protection of racing driver Eddie Irvine and Disc
jockey `Diddy' Dearlove against others wishing to use their names and
images (while in the United States, substantial damages were awarded
to singer Tom Waits when his gravely voice was imitated on a
Frito-Lay advert.) The paper will examine the extent to which these
changes amount to legal recognition of a person's interest in their
own identity (and its manifestations), and what kind of understanding
of identity is being employed. The paper will also explore the extent
to which such protection may have important implications for
`identity' more generally, and the prospects for further protection
of manifestation of collective identity.
The lectures are given at 5.30 p.m. in The Lady Mitchell Hall,
Sidgwick Avenue, with an adjacent overflow theatre with live TV
coverage. Each lecture is typically attended by 600 people so you
must arrive early to ensure a place.
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